Football is a global, multi-billion-pound business that shows no sign of slowing down. Bumper TV deals and huge transfer fees means more money than ever is flowing through the game, ensuring it’s vital that there are personnel ready to jump straight in and shape its future.
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More than ever football is driven by statistics and analysis. Whether it's assessing a player's physical condition or evaluating their in-game skills, numbers wield significant influence in today's game.
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The evolution of media consumption among football and sports enthusiasts has required content creators and marketers to adapt, evolve, and sometimes even integrate their roles.
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From Asia to Europe and to America, sport is a global phenomenon and supporters, participants and owners all play their part.
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The importance of performance analysis in football is greater than ever. Whether it involves evaluating the opposition, assessing potential transfer targets, or reviewing last weekend's match, analysing performances and data can make the difference between success and failure.
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